ABOUT US
Our Mission
We’re on a mission to regenerate coastal biodiversity and build an organization that delivers lasting impact for ecosystems, communities, and people. West Coast Kelp is a place where talented individuals thrive and mission-aligned partners come to do their best work.
Our Journey
West Coast Kelp began with a clear objective: build a resilient kelp sector while restoring coastal ecosystems.
Rooted on the west coast and working alongside First Nations and community partners, we’ve grown from microscopic seedlings to commercial-scale cultivation and restoration. The throughline is the same today as day one: scientific rigor, dependable delivery, and respect for the ocean and the people who steward it.
2022
Incorporated and built our pilot nursery on Vancouver Island. Ran first restoration trials and refined cultivation methods that set the foundation for scale.
2023
Opened our commercial nursery and delivered our first seed to B.C. growers. Installed and now operate an Indigenous-owned kelp farm, and began long-term kelp forest monitoring with First Nations partners.
2024
Supported the first Indigenous-led kelp restoration project in our network. Enabled four kelp farming businesses with high-grade seed and technical support. Connected permitted farm sites with local restoration initiatives to turn research into results.
2025
Launched the Kelp Biobank to safeguard biodiversity and accelerate restoration. Expanded our portfolio of Indigenous-led projects across multiple sites. Grew the WCK team and capacity to deliver complex, multi-partner programs on time and to spec.
Our People
Tom Campbell
President & Founder
Tom has built a pioneering company at the intersection of ocean conservation and Canada’s growing kelp sector. Known for his innovative, hands-on approach and commitment to integrity, Tom is recognized as a leader in kelp restoration and is dedicated to advancing both ocean health and sustainable economic opportunity.
Shashank Singhania
Marketing Head
With over a decade of marketing leadership, Shashank blends analytical rigor with creative storytelling. At West Coast Kelp, he shapes narratives that connect science, community, and innovation, ensuring the mission resonates with partners, researchers, and global markets.
Our Values
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HOLDFAST
Anchored in restoration. Rooted in the coast.